Our brands

We make some of the best known brands in the world, and those brands are present in 98% of households across the UK. Globally our products are used by 2 billion people every day.

Use this page to browse the list of all Unilever's brands, see what brands are available in your country and link to more information about any of our brands on a local Unilever website.

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Comfort

Comfort is a fabric conditioner that is available globally, with numerous variants such as Comfort Easy Iron and Comfort Bright Whites. It is also sold under local names, such as Molto and Yumoş in some markets. Comfort was the first fabric softener to be launched in the UK in 1969.

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Domestos

Domestos is a powerful, quick-acting bleach. It was launched in the UK in the 1920s and was sold door-to-door by salesmen on bicycles. At that time, it was used in the home as a solution to whiten cotton and household surfaces, and salesmen were assigned to do live demos. Today Domestos is sold all over the world. The brand is active in its sustainability work to extend access to toilets in disadvantaged parts of the world.

Dove

Dove grew from a moisturising Beauty Bar into a global brand with a range of products: body washes, hand and body lotions, facial cleansers, deodorants, shampoos, conditioners and hair styling. In 2004, Dove began its Campaign for Real Beauty, followed by the creation of the Dove Self-Esteem Fund in 2006. It aims to be “an agent of change to educate and inspire girls on a wider definition of beauty and to make them feel mre confident about themselves”. Dove have created a number of online-only short films, including Daughters (which was also broadcast during the Super Bowl XL), Evolution (which won two awards at the Cannes Lions International Advertising Festival), Onslaught and Amy.

Flora

Flora – known as Becel in many countries – is a range of spreads and cooking oils made from natural seed oils. The products contain Omega 3 and Omega 6 essential fats and vitamins A, D and E.

Hellmann's

Hellmann’s dates back more than 100 years and was created by German immigrant Richard Hellmann in New York in 1905. Today it is the world’s no. 1 mayonnaise brand. The brand covers a range of products from mayonnaise to ketchup, mustard, salad dressings and table sauces.

Knorr

Knorr is a food brand with a wide range of soups, stock cubes, bouillons, seasonings and sauces. The brand dates back to 1838 when Carl Heinrich Knorr opened a factory and began experimenting with food drying techniques that could preserve quality, flavour and freshness. It is one of the world‘s largest food brands sold in more than 87 countries around the world.

Lipton

Lipton is one of the world’s greatest refreshment brands. It’s the world’s best-selling tea brand, has been established for more than 100 years, and is available in more than 100 countries.

Lynx

Originally launched in France back in 1983 (under the name Axe), Lynx was introduced to the UK a couple of years later in 1985. Lynx originally came in three fragrances: Amber, Musk and Spice. Since then, the Lynx Institute of Attractiveness has created dozens of great fragrances, and introduced body sprays, deodorants, anti-perspirants, shower gels and hair products.

Magnum

Launched in 1989, Magnum was the first hand-held ice cream created as a premium ice cream for adults. Today, Magnum is a leading global brand, selling 1 billion units annually worldwide, and is the biggest of Unilever’s ice cream brands. The ice cream bars are made from quality ingredients to match their premium market positioning.

Persil

Omo is a global laundry brand, which emphasises its stain-removal technology. It is available in the form of washing liquids, capsules, powder, tablets and sachets and is effective with low-temperature washes. It is sold under the local brand names of Persil, Skip, Breeze, Ala, Wisk, Surf and Rinso in various markets.

Sure

Sure, known in many countries as Rexona, is a deodorant brand for men and women, offering a range of anti-perspirants and deodorants with formulations that last up to 48 hours. It was developed in 1908 by an Australian pharmacist and his wife and its products include aerosols, pumps, roll-ons, sticks and creams. The brand actively promotes good personal hygiene and enables millions in low-income markets across Asia to enjoy Rexona products with their affordable mini-sticks, mini-roll-ons and sachets of deodorant lotions.

Surf

Surf is a brand of laundry detergent with an accompanying range of laundry products. It launched in 1959 and is now available in Europe, Latin America, Asia and Africa, with a comprehensive range of offerings including bars, powders, liquids, tablets and capsules.

Ben & Jerry’s

Ben & Jerry’s was the first ice cream company to use Fairtrade-certified ingredients. It positions itself as unconventional and quirky, with its fun flavour names, and it has strong sustainability credentials. The Ben & Jerry’s story began in 1978, when school friends Ben Cohen and Jerry Greenfield opened their first scoop shop in a renovated Vermont gas station. The brand was acquired by Unilever in 2000. It is available in 33 countries around the globe.

Brut

Men’s fragrance brand Brut was launched in 1964; in 1973 the now well-known BRUT 33 was launched as an everyday cologne. Brut products range from aftershave and eau de toilette to deodorant, anti-perspirant, shower gel and gifts. It is available in the UK and Ireland, France and South Africa.

Carte D’Or

Carte D'Or, known as Cremissimo in many countries, is a dessert ice cream which originated in France in 1978 with five flavours (praline, strawberry, Grand Marnier, coffee and blackcurrant). Its ice creams and sorbets are now available in a great variety of flavours. It is now available in Austria, France, Germany, Greece, Italy, Switzerland, Turkey and the UK & Ireland.

Cif

In more than 50 countries around the world, millions of people use Cif’s range of home care products to clean their kitchens, bathrooms, dishes, floors and surfaces. Cif products come in various forms: creams, sprays, gels, wipes and liquids. The brand is also known as Jif and Viss in different markets.

Cornetto

Known for its unique chocolate tip trademark, Cornetto has been for decades one the world's most famous and popular ice-creams. Cornetto's soft creamy core, crunchy wafer, and delicious chocolate ending make it an existing journey of tastes and textures from the first bite to the last. Cornetto was born in 1959, when Spica, an Italian ice-cream manufacturer based in Naples, came up with a groundbreaking innovation: to create the world's first packaged ice cream cone by insulating the wafer from the ice-cream with a special coating of chocolate.

I Can’t Believe It’s Not Butter

I Can’t Believe It’s Not Butter’ was launched in the UK in 1991 by Unilever, having been available in the US since 1986. Over the past 20 years, advertising – featuring the famous Spitting Image ‘cow puppets’ and Ozzy Osbourne – has played an important part in establishing the spread as the definitive impersonator of butter. Easy to spread from the fridge with a buttery taste and with half the saturated fat of butter, it is a tasty, convenient alternative to butter. It is available to buy in the UK & Ireland, US, Canada, Mexico and the Greater Caribbean.

Impulse

Impulse was originally launched in South Africa in 1972 as a ‘perfume deodorant’, the first product to combine fragrance with deodorant. In 1979 its popularity spread to the UK where it rapidly built up a 5% share of the deodorant market. Since its launch, each Impulse variant has been founded on the brand’s core values of fragrance and romance – its slogan, ‘Men can’t help acting on Impulse’ reaffirms the brand’s mission to inspire spontaneous, romantic gestures from men by helping women to smell and feel gorgeous.

Maille

Since 1747, Maille has developed French mustards and condiments, with the aim of reaching the Maille ‘gold standard’. The packaging, with its gold lettering, emphasises the concept of the ‘gold standard’. Maille is sold in France, the UK & Ireland and Greece.

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