Smelling great is just the start - with Surf laundry detergents, you're in for a fabulous feel-good experience!
Surf’s Heritage
Launched in 1953, by the 1960s, 'Square Deal Surf' became known as the value-for-money, high-performance laundry powder.
Always up-to-the-minute with changes in washing habits, the 70s saw Surf launch Automatic, specially formulated for front-loading washing machines. By 1986, revolutionary enzymes for lower temperature/mixed colour wash loads had been added.
To celebrate its very own 'Golden Jubilee', Surf launched the hugely successful '99 Stains' formula in 2002. Surf promised to remove 99 of the most common stains or give your money back.
Image used is from the Unilever Archives: Surf tablets with essential oils
Surf Today
Today, Surf is the UK’s No.1 fragrance detergent brand[a], with unique fragrances such as Tropical Lily, Deep Sea, and Coconut Bliss, that elevate laundry from a mundane task to a joyful experience. Surf brings busts of joy to your wardrobe. Our recent collaboration with top fragrance experts brings you something special in laundry: JOY-INFUSED FRAGRANCES. And what makes them even better is that the irresistible scents stay with you for 12 hours of in-wear delight!
Source ©2023 NIQ data, Value / Unit
Sales, Fabric Cleaning – Fragrance
(client defined) w/e 17.02.2024 (GB)
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