Unilever UK confirmed as official partner for The Patron’s Lunch
Unilever UK brands PG tips & Wall’s Ice Cream have signed as official partners of The Patron’s Lunch. Taking place on Sunday June 12th 2016, The Patron’s Lunch will see The Mall transformed into its largest ever street party to celebrate The Queen’s patronage of over 600 charities and organisations on the occasion of her 90th birthday.
The deal with Unilever will include both Wall’s & PG tips supplying ice cream and refreshments on the day itself, as well as ticket giveaways to the event and social media support – which will include some special video messages from PG tips’ very own, Monkey.
The Patron’s Lunch recognises the unrelenting support and service the Monarch has given over her 63 year reign. On the day, The Mall will be home to a truly magnificent spectacle with 10,000 guests invited to take part in a classic British ‘street party’. Guests will enjoy a hamper style lunch seated at tables positioned along the full length of The Mall. Her Majesty The Queen will be joined by the Duke of Edinburgh and other members of the Royal Family to mark the occasion.
Commenting on the partnership, Anna Owen, Unilever brightFuture Marketing Manager, at Unilever UK said: “The Patron’s Lunch is set to be a momentous occasion and speaks directly to our values in promoting a strong community and mobilising positive social action. Both PG tips and Wall’s ice cream have a strong British heritage, and we’re delighted to be supporting the Patron’s Lunch in celebration of this historic event.”
Notes to editors:
Unilever is one of the country’s leading suppliers of Food, Home and Personal Care products with 40 UK brands spanning 14 categories. Our products are present in 98% of homes in the UK and are used by over 2 billion people globally on a daily basis.
Through the Unilever Sustainable Living Plan (USLP), our ambition is to double the size of our business, whilst reducing our overall environmental footprint and increasing our positive social impact. We are committed to decoupling growth from environmental impact and helping more than a billion people take action to improve their health and well-being, enhancing the livelihoods of millions of people by 2020.
In recognition of this, Unilever was ranked number one in its sector in the 2014 Dow Jones Sustainability Index, attained the highest environmental score of 5 in the FTSE4Good Index, led the list of Global Corporate Sustainability Leaders in the 2014 GlobeScan/SustainAbility annual survey for the fourth year running, and ranked the most sustainable food and beverage company in Oxfam’s Behind the Brands Scorecard.
See more on the USLP at www.unilever.com/sustainable-living/
For more information about Unilever and its brands, please visit www.unilever.co.uk.
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