From bouillon cubes to plant-based meat-hacks, flavour has always been the magic ingredient in Knorr’s culinary creations. We take a closer look at this 185-year success story.
We bring flavour and inspiration home – to you, your kitchen and your cooking. We don’t just make food, we live food.
Knorr is a food brand with a wide range of soups, stock cubes, bouillons, seasonings and sauces. It is one of the world‘s largest food brands sold in more than 87 countries around the world.
This passion for flavour lies at the heart of the Knorr brand – and it’s the reason why Knorr is Unilever’s number one food brand. Recognised and appreciated around the world, Knorr offers a wide range of stock cubes and jelly, soups and sauces in the UK and Ireland today.
The business began in 1838 when founder Carl Heinrich Knorr experimented with drying seasonings and vegetables to preserve their flavour, quality, and nutritional value. He set up a factory in 1838, producing the first Knorr product – which was called ‘Erbswurst’ or ‘Soup Sausage’ – a quick supplement for industrial workers. In 1873 Heinrich Knorr also dried soups which were sold in shops across continental Europe. By 1885, pre-cooked foods were developed.
Knorr revolutionized the stocks category in 2008 with the launch of its Knorr stock pot. This unique offering continues to help grow the stocks category year on year.
From stock cubes and stock pots, to the award-winning gravy pots, there’s a Knorr product to perfectly complement your cooking. We believe that every day dishes deserve rich flavour. This is why we make our stock cubes and stock pots gluten-free so no one has to compromise on taste.
Knorr has been working with suppliers and farmers to grow key ingredients following the Unilever Sustainable Agriculture Code for more than 10 years with 95% of vegetables and herbs sustainably sourced.
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