In a pioneering first-to-mass-market move, TRESemmé, the UK’s most popular hair care brand have created a revolutionary reverse wash and care system specifically designed to give women who want more body and bounce the everyday volume they crave. Built on TRESemmé’s quest to discover new hair care heights and the consumer trend of women swapping their conditioner and shampoo, TRESemmé have created an innovative solution, one that is set to change the way you care for your hair.
NEW TRESemmé Beauty-FULL Volume Collection
The new range is based on the insight that many volume seekers shy away from using conditioning products that can weigh their hair down. The Beauty-FULL Volume collection uses a unique reverse system to deliver natural looking, everyday volume which is soft and smooth to touch meaning you don’t have to compromise on the look or feel of your hair.
The first step, TRESemmé Beauty-FULL Volume Pre-Wash Conditioner, contains fibre polishing actives designed to remain on the hair after the conditioner is washed away, locking in smoothness. The TRESemmé Beauty-FULL Volume Shampoo follows to gently cleanse hair while removing excess weight left by the intensive conditioner. The result - premium softness as well as beautiful body and bounce for hair that moves effortlessly and naturally and no longer weighs you down.
And the volume revolution continues, the formulas of the TRESemmé Beauty-FULL Volume Hair Maximizer and TRESemmé Beauty-FULL Volume Mousse contain patented Fleximax Volumiser technology; soft, flexible bonds that move fluidly with the hair, allowing your newly volumised style to stay put all day without falling flat.
STEP 1: TRESemmé Beauty-FULL Volume Pre-Wash Conditioner, 290ml Unlike conventional conditioners which weigh hair down by leaving residue, this intensive conditioner is designed to nourish and care for hair at the first stage of washing. The formula uses patented Fibre Polishing Actives that stay on the hair even after the conditioner is washed away, covering the surface of the hair fibres and leaving it touchably soft and smooth before shampooing.
STEP 2: TRESemmé Beauty-FULL Volume Shampoo, 500ml An anti-static formula that washes away the weight of the conditioner but not the softness, leaving great volume and natural body and bounce, as well as beautifully clean hair. The innovative formula also contains additional conditioning agents that stay on the hair long after the shampoo is rinsed off, resulting in excellent softness and manageability.
TRESemmé Beauty-FULL Volume Hair Maximizer, 70ml Formulated with Fleximax Volumisers, this lightweight formula provides lift and body without compromising on the touchable, soft feel of your hair.
TRESemmé Beauty-FULL Volume Mousse, 200ml A long-lasting mousse with a precision application nozzle, this also uses Fleximax Volumizers to create amazing root-lift and a light hold. Unlike other mousses it gives hair touchable bounce and body without the stiffness.