This summer, Marmite teamed up with delivery app, Jinn, to deliver ‘Hate Mondays, Love Marmite’ kits to Londoners looking for a Monday morning boost.
The kits provided lucky consumers with the all-important cure for ‘The Mondays’ - a 250g jar of everyone’s favourite toast topper. Also included were mock airplane warning leaflets about ‘The Mondays’, giant crumpets, Flora and PG Tips.
To combat the worrying growth of Monday morning moodiness, the kits were available for free on Jinn’s platform, and within hours, all 100 were snapped up!